THE INFLUENCE OF WORK MOTIVATION ON JOB SATISFACTION: A CASE STUDY OF BANKING SECTOR OF AFGHANISTAN

Abstract

The aim of this study is to inspect the impact of work motivation on job satisfaction. The methodology is based on questionnaire by using regression analysis to estimate model. The type of research is qualitative in nature in order to collect primary data form 100 respondents randomly selected from banking sector of Afghanistan. The findings of the current study revealed that there is positive impact found between work motivation and job satisfaction. The correlation coefficient value is 61.10 percent which signifies a slightly strong but positive correlation found between work motivation and job satisfaction. Hence, it is concluded that work motivation is significant and slightly strong link is observed. Overall, by achieving job satisfaction amongst workers when motivated to perform by his/her own. Thus, if the bank wants to increase the profitability; so, by considering all characteristics in order to enhance the level of work motivation of workers. Furthermore, the workers of Afghanistan from banking sector of are quite pleased from current jobs and also showing attention in assigned job to them. The average workers are mainly inspired to do banking jobs regarding Afghanistan. In short, it was investigated that work motivations are central to inspiring the job satisfaction in banking sector of Afghanistan.