Rehmat Ali Kakar, Sikandar Shahzad, Lutfullah Khoso. THE IMPACT OF SOCIAL MEDIA MARKETING DIMENSIONS: INTERACTION, ENTERTAINMENT, CUSTOMIZATION, TRENDINESS, AND WORD OF MOUTH ON PURCHASE INTENTION WITH THE MEDIATING ROLE OF BRAND IMAGE AND BRAND TRUST FOR SMARTPHONE USERS IN QUETTA CITY. IJCISS [Internet]. 2023 Dec. 28 [cited 2024 Nov. 24];2(4):1249-60. Available from: https://ijciss.org/index.php/ijciss/article/view/659