SYEDA SHAWANA MAHASAN; MUHAMMAD FAROOQ AKHTAR. IMPACT OF GREEN MARKETING MIX STRATEGY ON ORGANIZATIONAL PERFORMANCE: MEDIATING ROLE OF CORPORATE IMAGE AND MODERATING ROLE OF FRUGAL INNOVATION. A STUDY OF MANUFACTURING SECTOR OF PAKISTAN. International Journal of Contemporary Issues in Social Sciences, [S. l.], v. 3, n. 1, p. 2363–2372, 2024. Disponível em: http://ijciss.org/index.php/ijciss/article/view/623. Acesso em: 16 sep. 2024.