ZAIGHUM ABBAS; PROF. DR. ADIL ADNAN; UMAIR ALI. UNVEILING THE MECHANISM OF POLITICAL MARKETING MIX ON VOTING INTENTION: THE MEDIATING EFFECT OF CANDIDATE BRAND ENGAGEMENT. International Journal of Contemporary Issues in Social Sciences, [S. l.], v. 2, n. 4, p. 867–877, 2023. Disponível em: http://ijciss.org/index.php/ijciss/article/view/202. Acesso em: 16 sep. 2024.