Moneeba Iftikhar; Samaan Kashif; Dr. Sapna MumtaZ; Mgr. et Mgr. Ondřej Podeszwa. UNVEILING THE POLITICAL SYMPHONY OF CELEBRITY ENDORSEMENTS IN SOUTH ASIA’S TAPESTRY, WITH A SPOTLIGHT ON PAKISTAN’S DYNAMIC VOTING INTENTIONS FOR POLITICAL LEADERS. IJCISS 2024, 3, 3097-3111.